Introduction
If you have been keeping up with the latest news at MWC Barcelona 2023, you may have heard about OnePlus’ recent announcement. While the highly anticipated OnePlus 11 flagship for 2023 is undoubtedly exciting, there is another version that has caught the attention of many: the OnePlus 11 Concept.
The Differences
While both the OnePlus 11 and the OnePlus 11 Concept share the same processor and other specifications, the highlight of the Concept version is undoubtedly its Active CryoFlux cooling system. OnePlus claims that this technology can enhance overall performance and charging speed through better thermal management, and it also features a visually striking design thanks to glowing blue pipelines that add an extra level of appeal.
The Importance of Design
The OnePlus 11 Concept’s unique aesthetic is highly appealing, and it is a significant factor that has helped it gain so much attention. Consumers are becoming increasingly interested in smartphones that stand out and offer something truly unique. While recent flagship designs have been sleek and polished, there is a growing sentiment that they lack individuality, and this is where the OnePlus 11 Concept truly shines.
Smartphone Design Today
The Ideal Smartphone Form
Most high-end smartphones today feature a seamless edge-to-edge display with minimal bezels, resulting in a device that offers maximum screen real estate. Unfortunately, this design often means that there is little room for any additional design flourishes, making it challenging to create a unique-looking smartphone. Additionally, while the design is practical, it lacks the creativity that many consumers crave.
A Sea of Similar Smartphones
Many flagship smartphones today have a similar design, making it difficult for some manufacturers to stand out from the crowd. Even mid-range smartphones can deliver excellent performance, and it is essential for flagship models to offer more than just improved specs. Design is one of the easiest ways to achieve this goal, and smartphones like the Galaxy Z Flip series and foldables have been highly successful due to their striking designs.
The Role of the Smartphone Back
Untapped Potential
While smartphone fronts have little room for maneuver, the back of a smartphone is a blank canvas that is ripe for exploration. The OnePlus 11 Concept, along with the Nothing Phone (1) from last year, has demonstrated the untapped potential of smartphone backs. While the OnePlus 11 Concept features illuminated cooling pipes, the Nothing Phone (1) utilizes LED stripes on the back for a unique aesthetic. Both devices highlight the thrilling possibilities and untapped potential of smartphone back-design.
Leveraging Aesthetics
The general public is drawn to visually appealing smartphones, and the OnePlus 11 Concept and the Nothing Phone (1) both use unique aesthetics to draw attention. The semi-transparent design of both devices and glowing liquid circulating below the surface are fascinating to look at, and they add a sense of uniqueness and flair to smartphones that is currently lacking in many traditional designs.
Conclusion
While many manufacturers focus on small tweaks to existing smartphone designs, there is a vast untapped potential in smartphone back-design. The OnePlus 11 Concept and Nothing Phone (1) demonstrate how designs that leverage aesthetics can create a unique and captivating smartphone experience. As consumers demand more individuality from their smartphones, it is up to manufacturers to experiment with design and continue to push the boundaries of what is possible.
