“Relive BlackBerry’s Chaotic Early Days with the Movie Trailer: A Nostalgic Canadian Tech Journey” – SEO meta title.

Biopics aren’t just for individuals anymore: movies about brands are trending

In recent years, Hollywood has become obsessed with telling the story of brands such as Air Jordan, Tetris, and Flamin’ Hot Cheetos. The latest addition to this genre is BlackBerry, the movie, announced last summer and now giving us a first look at its official trailer following a screening at SXSW.

What’s the storyline?

The movie, starring Glenn Howerton (It’s Always Sunny in Philadelphia) and Jay Baruchel (Man Seeking Woman), tells the story of the rise and fall of Research In Motion, the Canadian company behind BlackBerry (the phone), which at its height was a major player in the smartphone market. Director Matt Johnson uses a lo-fi indie aesthetic to add to the comedy, played off the dramatic irony of RIM’s fate. Howerton’s deadpan humor only adds to the overall effect.

The director’s previous work

Johnson, BirckBerry’s director, has two feature films, The Dirties and Operation Avalanche, to his credit, both of which were praised for their improvisational and absurdist approaches. He’s probably best known for Nirvanna the Band the Show, a popular 2000s web series characterized by its humor and unexpected twists.

Positive buzz surrounding the film

Although BlackBerry isn’t set to open in theaters until May, the film is already well-received by critics, with a score of 95% on Rotten Tomatoes and an 83 on Metacritic. Given the buzz around the movie, opening night is already shaping up to be a great success.